Strengths To Strength: How institutional strengths contribute to successful fundraising appeals in research universities

 Strengths To Strength: How institutional strengths contribute to successful fundraising appeals in research universities PDF

What influences donors and funders to give? While many factors may influence private giving including size of endowments, number of alumni and overall student population few studies have focused specifically on the fundraising appeal message to donors. On what basis might universities appeal for funds in an increasingly challenging environment? Institutional strengths, which are defined as distinc...

By Ph.D, Donald Doty
Paperback: 140 pages
Publisher: LAP LAMBERT Academic Publishing (July 16, 2010)
Language: English
ISBN-10: 3838354699
ISBN-13: 978-3838354699
Product Dimensions: 5.9 x 0.3 x 8.7 inches
Format: PDF Text djvu book

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